FWT won tender based on proven subject knowledge and expertise record;

• brief also required usability testing;
• poor geometric design causing problems for passengers and staff;
• client request for alternative designs to evaluate;
• all seven submitted designs conformed to standard supposed ‘wisdom’; (Mark: speak to me about alt keys)
• three designs selected by client to test against existing;
• usability testing carried out in collaboration with Essex University;
• unequivocal results showed all three FWT designs significantly out-performed existing;
• clearest geometric match to network geography and service pattern produced best scores;
• selected design subtlety refined and then implemented;
• platform network diagram derivative designed straight afterwards;
• client agreed academic study result to be published to a wider audience.